SEO guide · 2026-07-30
Patreon for mola embroidery creators
Reverse appliqué from Kuna/Guna Yala Panama — layer cutting and reveal sequence, channel width uniformity, turn-under seam, iOS rates, and the Apple Tax.
Reverse appliqué mechanics and layer cutting
Mola is reverse appliqué: multiple layers of solid-color cotton fabric (3–7 layers) are stacked, and the design is worked by cutting away upper layers to reveal the colors below. Each cut exposes a different layer color; the resulting surface shows multiple colors simultaneously in a flat mosaic of channels and cut shapes. Color planning must precede all cutting — the layer sequence from bottom to top determines which colors appear where in the finished piece.
The bottom layer is never cut; it appears as narrow lines or accent points where all upper layers are removed above it. Middle layers provide colors available by cutting through all layers above them. The top layer forms the main ground.
Channel width and uniformity
Channels — narrow strips of exposed lower-layer fabric — form the visible lines of the design. Traditional channel width is 2–3mm (the exposed strip after both edges are turned under). Below 1.5mm total seam allowance per side is 0.75mm, which frays immediately on broadcloth. Above 4mm the design loses the dense graphic quality characteristic of fine Kuna mola.
Maintaining uniform channel width around curves is the most demanding skill: concave curves require notching the inner seam allowance; convex curves require clipping the outer seam allowance; corner points require a single clip exactly to the fold. Patreon content must demonstrate these curves with video close-up — written instruction alone cannot convey the required spatial relationships.
Kuna/Guna Yala tradition
Mola (Kuna: blouse) is the traditional panel textile of the Kuna people (officially Guna since 2010) of the Guna Yala autonomous region, San Blas Islands, Panama. Panels are made in pairs as mirror-image front and back blouse panels. Kuna women continue to wear and create mola today — incorporating spacecraft, animals, and abstraction alongside traditional cosmological motifs.
Patreon creators teaching mola technique should acknowledge the Kuna/Guna Yala origin explicitly and engage with the living tradition respectfully.
iOS rates and the Apple Tax
Mola and textile art content reaches iOS audiences consistent with craft and indigenous textile art categories. YouTube mola tutorial and textile art channels: 65–75% iOS. Instagram mola photography: 70–82% iOS. Pinterest mola pattern boards: 72–84% iOS.
Starting November 1, 2026, Patreon applies Apple's 30% iOS billing fee to all subscriptions purchased or renewed through the Patreon iOS app. At $200/month with 72% iOS: $43.20/month ($518.40/year) lost to Apple. At $300/month with 76% iOS: $68.40/month ($820.80/year).
Tier structure
Foundation tier ($10–15/month): monthly project PDF with pre-planned color layers, cutting lines marked, material list, and step-by-step cutting and turning sequence.
Technique tier ($25–35/month): project PDF plus technique video demonstrating cutting and turning in real time, close-up on channel width, clip/notch placement at curves and corners, and slip-stitch tension.
Design tier ($50–65/month): project PDF plus video plus monthly design module covering color sequence planning, Kuna motif vocabulary, and paired panel composition for a complete blouse front and back.
Web-only billing eliminates the Apple Tax entirely. KeepTier routes all subscriptions through Stripe web checkout — no iOS app, no 30% fee. Enable Patreon's web-only toggle before October 31, 2026, or migrate to KeepTier and keep the revenue Apple would have taken.
See KeepTier plansSee also: Kantha embroidery · Zardozi embroidery · Crewelwork · Boro and sashiko · All explainers